Nativa is a communications agency with expertise in multicultural marketing focusing on the Hispanic market. We provide digital communications, online advertising and culturally relevant content creation. Founded in 2008, we’ve brought measurable, effective digital work to large national clients including: Centers for Disease Control and Prevention (CDC), Charmin Toilet Paper, Fox Broadcasting, Henkel (Dial Soap, Gliss, Got2b, Renuzit, Schwarzkopf, Tone Skincare), Arizona State University, and many more. Our corporate headquarters are located in the heart of downtown Columbus, Ohio with an office near downtown Phoenix.
WHAT THEY’RE SAYING
“We have grown by over 900% in both Twitter followers and Facebook fans in less than 6 months of working with Nativa. Our organization has also relied on the Nativa team for media buying. Through their expertise they have managed a significant portion of our $1,000,000 advertising budget thus far delivering excellent results in regards to overall impressions and cost per new fans/followers.”Ilanit KatebCDC Public Health Communications Specialist
“Over the past year, I have worked directly with Eric Diaz and Natasha Pongonis of Nativa on social media marketing strategy for one of our company's premier CPG clients. Their service, professionalism, and creativity are top-notch, and we have been very pleased with the work they've done for us.”Dan OpalloSocial Media Director
“We relied on the Nativa team to provide strategies for a large media buy to increase new fans on the CDC Facebook and CDC Twitter profiles. Through their expertise and strategy, they not only extended the reach of CDC's health message to a diverse population, but exceeded the stated goal by 255%!”Reyna JonesDigital Health Content and Marketing Strategist
INDUSTRY LEADING OFFERINGS
Nativa provides a wide range of services in Hispanic marketing, user generated content (UGC), social media strategy, content creation, translation, and more.
DIVIDE THE TASKS – MULTIPLY THE SUCCESS
Natasha is responsible for the development and management of investor relationships that includes attracting, managing, and closing funding rounds. In 2014, Natasha was the recipient of the Entrepreneur of the Year Award by Latina Style Magazine. Earlier in that same year, she received Honorable Mention at the Enterprising Women of the Year Awards.
Natasha holds an Architectural degree from the Catholic University of Cordoba, Argentina and concluded her thesis studies in Architecture at the University of Venice, Italy where she found her passion for marketing and communications. She’s a proud hockey mom and mother of two children.
Laura holds a Master’s Degree in International Business Management with Entrepreneurship at Kingston University in London, UK and obtained her undergraduate degree at The University of Texas at San Antonio for Communications. With 6+ years of multi-industry experience in various private sectors, Laura is armed with broad skills in Business management, Strategic Marketing, Client services and Brand management.
Cyndi moved to Columbus, Ohio from Caguas, Puerto Rico. Born and raised in Puerto Rico. Enthusiastic and results-oriented professional with more than 10 years of experience in Communications, Marketing and the Hospitality Field. She studied Advertising and Public Relations and obtained her MBA in International Business in the University of Puerto Rico. During her career in Puerto Rico, she worked as a Sales Manager in the Puerto Rico Convention Center and as Account Executive in two different communications agency. She also has managed accounts from several industries and among them: retail, education, charitable organizations, technology/software, beverage, health, pharmaceutical, etc. She has strong writing communications skills, proofreading and copy editing. She loves writing and learn new things every day. In her free time Cyndinette likes to try new cooking recipes, watch series from Spain and enjoy of a good movies.
Current and past clients: Big Lots, Kroger’s Pharmacy, Columbus City Schools, Oracle Caribbean, Nestlé Caribe (DiGiorno, Purina Dog Chow, Gerber), SC Johnson (Glade, Off and Raid) and worked Public Relations efforts for Johnson & Johnson, Abbott Laboratories and Diabetic & Endocrinology Society.
Additionally, Christian creates weekly reports to ensure 94% and higher accuracy rates for OYE! software as well as works with the development team, both within the US as well as the external team in eastern Europe (Belgrade).
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