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marketing-to-hispanics Archives - Nativa

Conferences
September 22, 2014

Nativa’s Co-Founders to Speak at the 2014 Social Media Week Miami Conference

For the first time in Nativa’s history, co-founders Eric Diaz and Natasha Pongonis will speak at the popular Social Media Week Miami Conference, which will be held September 22-26, 2014 in the iconic city of…
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EventsHispanic Marketing
September 18, 2014

Collectivo – Filling the Hispanic Marketing Education Void in the Phoenix Valley

The Kickoff Event This Wednesday night was the inaugural event for a new Phoenix area Hispanic marketing networking group named Collectivo.  Nativa has been active in supporting the new group by providing sponsorship for their first…
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Case Studies
July 23, 2014

Case Study: Castrol Motor Oil (Hispanic Facebook Marketing Social Media Outreach)

Castrol Motor Oil, knowing Hispanics affinity for soccer capitalized with a sponsorship of Christiano Ronaldo, one of the best  players in the game to bring awareness to their brand on all channels including Facebook and Twitter. Brief The Nativa…
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Hispanic Retail Marketing
January 11, 2013

Why Does The Latina Shopper Matter?

Who is the Latina Shopper? As access to technology and the convenience of online consumerism changes the way we shop, it’s impossible to ignore the role Latinos play in setting trends and styles. From the…
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April 2, 2012

Does Your Campaign Need a Network of Bloggers? Part II

Last week we introduced you to Romina, a 31-year-old Latina blogger from New York City. As the author of Mamá XXI, a Spanish-language source for coupons, deals and general interest for Latino families, Romina is…
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Hispanic MarketingPresentations
July 14, 2010

Why Marketing to Hispanics using Social Media Works

Check out this quick presentation which covers: Why is the Hispanic market important? Do Hispanics use Social Media? Why is Social Media an attractive way to target Hispanics? Benefits of Marketing to Hispanics using Social…
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