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hispanic retail Archives - Nativa

Case StudiesHispanic MarketingPodcasts
October 18, 2013

When to Partner With a Hispanic Marketing Agency

When to Partner With a Hispanic Marketing Agency As a business owner or marketer you may be interested in marketing to the U.S. Hispanic market and you don't know where to start. Well, you have…
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Hispanic MarketingHispanic Retail Marketing
April 1, 2013

Women and Online Purchasing Power

Lately, there has been a lot of buzz surrounding Yahoo! CEO Marissa Mayer and Facebook’s COO Sheryl Sandberg as both are women in high-powered roles. Perhaps, some of the debate had something to do with last…
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Hispanic Retail Marketing
January 11, 2013

Why Does The Latina Shopper Matter?

Who is the Latina Shopper? As access to technology and the convenience of online consumerism changes the way we shop, it’s impossible to ignore the role Latinos play in setting trends and styles. From the…
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Mayor Villaraigosa and Eric Diaz
Conferences
August 24, 2012

Marketers Perspective: 2012 Hispanic Retail 360 Summit

Every year there are scores of conferences that beckon my attention. They all claim to be the go-to event where you will not only learn key strategies, but also have the chance to connect with…
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ConferencesPress Releases
April 25, 2012

Hispanic Retail – 2012 Conference

A Conference Not To Be Missed One glimpse of the country’s purchasing trends, and you’ll quickly realize why Sofia Vergara is peddling an eponymous lifestyle line at K-mart—which also carries Cristina Saralegui’s home goods collection—and…
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Hispanic Marketing
April 19, 2011

US Retailers’ Outreach to the Online Hispanic Retail Consumer

Hispanic Retail Marketing - SEARS/K-Mart Case Study We hear and read daily about the increasing numbers of Hispanics in the United States.  The latest census results indicate Hispanics make up 16% of the US population…
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