September 25, 2020
Nativa Quoted by Phoenix Business Journal on Actions Taken to Support Black Lives Matter Movement
Over the last few months at Nativa we have been consistently educating ourselves and rethinking our standard methods as a marketing agency to ensure we are more inclusive of all ethnicities. As a Latino-owned business,…
April 24, 2020
Out of Home (OOH) Ads in the #5 Metro Market During COVID-19
Whether you reside in a major U.S. metropolitan area or not you have seen them. Anyone driving down the freeway during COVID-19 has likely encountered the newest out of home billboard ads, each bringing a…
March 10, 2016
The Horrors of Cross-Cultural Advertising Translations
When it comes to translating a word or a sentence to another language the quickest way is to use an online translator that gives you a hopefully near-perfect translation. But what happens when these go wrong? Brands and agencies spend millions of dollars each year translating their content to precisely share their message with speakers of a foreign language, or residents of another country. However, the high expense does not…